Vtech Cordless Phones
The goal for rebranding Vtech was to revive the brand by presenting a fresh and youthful image for it’s cordless phone line that connects and informs it’s customers. A new corporate identity and developing a color code system for Vtech’s packaging was essential in revamping the existing brand. We then developed a detailed style guide that was conceived to help manage the packaging, naming and future build-out of the system. The new design was executed across packaging, tradeshow graphics, print and tv ads.
